The MMA media wishes it had the brains of LayzieTheSavage. You want a hard hitting, straight to the point interview without the usual 'this is the best shape I've ever been in' type of answer - you give LayzieTheMotherFlippinSavage a Canon 7D and an ice bath and gold comes out the faucet when you're draining it after you're done.
Case and point: in the first episode of Ice Bath Escapades, Layzie asked Mike Pyle what he thought of his opponent, Josh Neer. Pyle's response?
'**** Josh Neer.'
In the second episode Layzie asks Jay Hieron what he knows about Shark Fights and Legacy FC vet Mikel Bronzoulis. Hieron's answer?
'**** him, rawr!'
The ice bath is a truth serum of sorts. For all we know the Germans were developing ice tub technology in WW2 to extract intel from enemy soldiers. The ice bath provides a fascinating look into the souls and beyond of these fighters, these men...These human beings. Please, watch Jay Hieron struggle to answer our questions in Ice Bath Escapades.